SXSW reeling from cancellation as company assesses losses
By Bob Sechler @bob_sechler Posted Mar 9, 2020 at 5:05 PMUpdated Mar 9, 2020 at 7:19 PM SXSW LLC, the company behind the South by Southwest festival held in Austin each year since 1987, is reeling financially from the city’s decision to cancel the 2020 event over coronavirus fears, apparently putting its future in jeopardy as it scrambles to ascertain how much money it stands to lose. […]